Norm vs HubSpot

Automatically extracts and structures key compliance requirements from dense regulatory documents across multiple jurisdictions. Converts unstructured regulatory text into machine-readable compliance obligations with identified deadlines, thresholds, and applicability criteria.

Maps extracted regulatory requirements to specific business processes, systems, and roles within an organization. Identifies which teams own compliance for each obligation and flags dependencies between requirements.

Automatically identifies, organizes, and monitors all regulatory deadlines and renewal dates across an organization's compliance obligations. Generates alerts and reminders based on configurable lead times before deadlines.

Consolidates and compares regulatory requirements across multiple jurisdictions to identify overlaps, conflicts, and jurisdiction-specific variations. Highlights the most stringent requirements that apply across all relevant jurisdictions.

Monitors organizational practices and policies against regulatory requirements to identify where actual compliance has diverged from documented obligations. Flags practices that may violate regulations or fall short of requirements.

Continuously tracks changes to regulations, new regulatory guidance, and enforcement actions across monitored jurisdictions. Alerts compliance teams to updates that may impact their obligations and recommends necessary adjustments.

Automatically generates compliance documentation, policies, and procedures based on regulatory requirements. Creates templates and frameworks that organizations can customize to meet their specific obligations.

Organizes and prepares compliance evidence, documentation, and audit trails to demonstrate regulatory adherence. Identifies gaps in documentation and suggests remediation before audits or regulatory examinations.

Centralized storage and organization of customer contacts across marketing, sales, and support teams with synchronized data accessible to all departments. Eliminates data silos by maintaining a single source of truth for customer information.

Generates and recommends optimized email subject lines using AI analysis of historical performance data and engagement patterns. Provides multiple subject line variations to improve open rates.

Embeds scheduling links in emails and pages allowing prospects to book meetings directly. Syncs with calendar systems and automatically creates meeting records linked to contacts.

Connects HubSpot with hundreds of external tools and services through native integrations and workflow automation. Reduces dependency on third-party automation platforms for common use cases.

Creates customizable dashboards and reports showing metrics across marketing, sales, and support. Provides visibility into KPIs, campaign performance, and team productivity.

Allows creation of custom fields and properties to track company-specific information about contacts and deals. Enables flexible data modeling for unique business needs.